Yoram Cedar has served as executive vice president and chief technology officer since October 2010. Previously, he served as executive vice president of OEM and corporate engineering, and prior to that, as senior vice president of engineering and emerging market business development. Cedar began his career at SanDisk in May 1998 when he joined the company as vice president of systems engineering. He has more than 30 years of experience in design and engineering management of electronic systems as well as product definition, marketing and development of systems and embedded flash-based semiconductors. Before joining SanDisk, he was vice president of new business development at Waferscale Integration, Inc. Cedar earned his bachelor's and master's degrees in electrical engineering and computer architecture from Technion - Israel Institute of Technology, Haifa, Israel.