Yochai is responsible for developing Conduitâ€™s relationship with long-tail publishers, online marketing, SEO and SEM. He joined Conduit from LivePerson.com, an online destination, community and marketplace where individuals can chat live with experts in a broad range of categories. Prior to LivePerson, Yochai was the Vice President of Online Marketing at Kasamba (acquired by LivePerson), and held analyst positions for Casino on Net (888.com) and the Bank of Israel. He has a B.A in Economics & Communications from The Hebrew University in Jerusalem. He also has an M.B.A from Tel Aviv University.