Vanessa has been working in high tech public relations and strategic communications for over 16 years. In December of 2007, she founded theMIX agency, a firm that specializes in integrated communications, digital strategy, developer relations and event production. In 2011 theMIX agency has grown to represent NYC, LA, PDX and SF markets.
She also spearheaded the first-ever social gaming conference, called Interplay: The Business of Games on the Social Web, and sits on the advisory boards of a number of small start-ups. Vanessa's experience includes in-house corporate communications roles at Cisco Systems and Atomz (purchased by WebSideStory). At mid-sized agencies Niehaus Ryan Wong, The Hoffman Agency and Schwartz Communications and boutique firms NPI and Three-Forty Communications, Vanessa managed strategic communications and counsel to dozens of early and mid-stage technology companies. Her expertise spans digital content, security, mobile/wireless, gaming, entertainment and consumer internet. She has worked with top-tier brands Pixar Animation Studios, Hewlett-Packard, Samsung, Secure Computing, NeoEdge Networks, SGN, PlayFirst, RockYou, Boku, OutSpark, Cloudability, SendGrid, Apture, Live Gamer, Kaazing, Mobile Roadie, among many others. At theMIX agency she leads all client communications strategy and product marketing counsel and loves every minute of it. She's got a soft spot in her heart for start-ups.
BS, Double Major in English and Mass Communications, Emphasis in Television Production1999
|Jul 24, 2014||Venture Beat - How VCs can help us solve tech’s problem with women|
|Jun 27, 2014||Re/code - Do You Believe in Life After Startups?|
|Apr 29, 2014||The Next Web - Real Growth Hacking is About Communication|
|Mar 8, 2014||TechCrunch - Secrets, Lies And Startup Leaks: Mitigating Tech Company Paranoia In An Age Of Constant Crisis|
|Dec 28, 2013||Venture Beat - Startups can no longer count on traditional PR -- here's why|
|Sep 2, 2011||Tech2 - TechCrunch's Michael Arrington launches $20m VC fund - Tech2|