Troy Carter is presenting at Fast Company Innovation Festival on Nov 9, 2016  

Overview

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Primary Role
Founder, Chairman and CEO @
Investments
29 Investments in 26 Companies
Gender:
Male
Location:
Culver City
Website:
http://atomfactory.com
Social:

Person Details

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Troy Carter is the Founder, Chairman and CEO of Atom Factory, an entertainment management company defining popular culture globally. As a digital and social entrepreneur, Carter has defined the careers of numerous recording artists, including multi-platinum, Grammy-Award winner Lady Gaga.

Carter began his career in Philadelphia working for Will Smith and James Lassiter’s Overbrook Entertainment, and joined Bad Boy Entertainment in 1995 where he worked with disruptors such as Notorious B.I.G. In 1999, Carter formed the boutique talent management company, Erving Wonder. Erving Wonder quickly became one of the preeminent artist management firms and was acquired by the Sanctuary Group in 2004.

After founding Atom Factory in 2010, Carter and his Atom Factory artists began scaling the web’s largest social media audiences on Twitter, Facebook and YouTube.

In 2011, to focus the potential of these distributed networks, Carter co-founded Backplane, a Silicon Valley start-up that unites people around affinities, interests and movements.

The following year, Carter incorporated A \ IDEA, a product development and branding agency, as well as AF Square, an angel fund and technology consultancy that holds interest in more than 40 technology companies at various stages of growth.

Jobs (9)

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Current

Founder & CEO

Global Head of Creator Services

General Partner

Founder, Managing Partner

2012 - Current   (over 4 years)

Founder, Chairman and CEO

2010 - Current   (over 6 years)
Past
Started
Ended
Title
Company
Unknown
Unknown
Executive VP
2011
Unknown
Co-Founder
1999
2004
Founder
1995
1999
Various Positions

Board & Advisor Roles (4)

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DateInvested InRoundDetails
Jun, 2015undisclosed amount / AngelPersonal Investment
Dec, 2014$4.1M / Series APersonal Investment
Oct, 2014$10M / Series APersonal Investment
Oct, 2014$150k / SeedPersonal Investment
Apr, 2014$2.5M / SeedPersonal Investment
Apr, 2014$7.3M / Series APersonal Investment
Apr, 2014$1.58M / SeedPersonal Investment
Jan, 2014$1.2M / SeedPersonal Investment
Jan, 2014$2.25M / SeedPersonal Investment
Sep, 2013$4.7M / VenturePersonal Investment
Jun, 2013$2.5M / SeedPersonal Investment
Apr, 2013$985k / Debt FinancingPersonal Investment
Feb, 2013$6.62M / SeedPersonal Investment
Oct, 2012$1.23M / VenturePersonal Investment
Sep, 2012$1M / VenturePersonal Investment
Jun, 2012$1.75M / SeedPersonal Investment
Feb, 2012$750k / VenturePersonal Investment
Feb, 2012$1.7M / SeedPersonal Investment
Dec, 2011$4M / Series APersonal Investment
Dec, 2011$37M / Series BPersonal Investment
Nov, 2011$800k / SeedPersonal Investment
Oct, 2011$1M / SeedPersonal Investment
Oct, 2011$15M / Series APersonal Investment
Sep, 2011$7M / Series APersonal Investment
Jul, 2011$6M / Series APersonal Investment
Feb, 2011$1M / SeedPersonal Investment
Jan, 2011$1.5M / Debt FinancingPersonal Investment
Jan, 2011$3.4M / Series APersonal Investment
Oct, 2010$1.25M / Angel

Upcoming Event Appearances (2)

Fast Company Innovation Festival

November 09, 2016 - November 13, 2016

12:00am - 11:30pm

Civic Hall / NYU's Skirball Center for the Performing Arts, New York, New York, United States

The Fast Company Innovation Festival will span the city, showcasing the most intriguing stories of innovation, creativity, and leadership.

Past Event Appearances (5)

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