Todd Lombardo is the CMO at CakeWorks, LLC.
Todd has worked in digital media for 14+ years, creating narratives that engage while delivering business results. He has expertise as both an Advertiser and Publisher, from strategy and positioning to branding, engagement, and direct response across display, search, social and video.
Todd began his career in New York at ad agencies Deutsch, JWT and Lowe, leading website design and digital campaigns for clients including Mercedes-Benz, IKEA, and Novartis. Todd spent 3+ years at Yahoo! overseeing marketing of the publisher and platform businesses, receiving accolades and awards for his work. As the VP of Marketing for Glam Media, he led B2B marketing across multiple launches, and as an advisor to ShareThis, he led multi-vertical positioning for their national sales teams, with close to 100% sales adoption.
Todd is a Thesis Author and Honors Scholar Graduate of James Madison University with a degree in Marketing, has written two novels and award-winning short stories, and is a CrossFit competitor based in Los Angeles.