| Website | about.me/tobiaske... |
| Blog | tekcrunch.postero... |
| @tek | |
| Birthplace | Munich |
| University of San Francisco, Bachelor | 2002 |
| Marketing |
Driven consumer marketing self starter with a results oriented, measurable, low budget approach. Love to build from the ground up and open heavy doors.
Passionate mobilist, hyperactivist, early adopter, optimist, Valley fanatic.
Mentor for Teens In Tech Incubator: http://incubator.teensintech.com/mentors
In the Press:
Techcrunch - http://www.techcrunch.com/2009/02/17/skype-integration-on-handsets-threat-or-opportunity-for-mobile-voip-startups/
The Next Web - http://thenextweb.com/tag/tobias-kemper
Scobelizer - http://www.youtube.com/watch?v=bw0_SXjZG4Y
Read Write Web - http://www.readwriteweb.com/archives/kidssaythedarndestthingsteensintech20.php
Mobile Marketer - http://www.mobilemarketer.com/tag/Tobias+Kemper
GoMo News - http://www.gomonews.com/gomo-1-to-1-mobile-communications-and-the-future-of-nimbuzz/
Specialties
Experience
Director of Marketing - B2C ChooChee June 2011 - Present, Mountain View, CA
Telco 2.0, cloud communications, mobile, web
ChooChees cloud-based communications platform will deliver both real-time communication services such as instant messaging, presence and location-based services, telephony, video, call control and more, as well as non-real-time communication services such as integrated voicemail, e-mail, SMS and fax - all via the Cloud, accessible to you via web or mobile app.
Country Manager Nimbuzz Inc.USA Nimbuzz B.V July 2009 - May 2011, San Francisco Bay Area
Nimbuzz is the free call and messaging app for the connected generation.
30 million users later established a US subsidiary, Nimbuzz Inc., in Silicon Valley.
As Country Manager, in charge of establishing Nimbuzz in Silicon Valley via marketing communications, operations, and business development.
Organized the first ever “truly mobile” and consumer focused Mobile Monday, outdoors in downtown San Francisco, with support from RIM, GetJar, CNet, Phonedog and IntoMobile. Attendee list included Kevin Rose and Yahoo News Bytes covered it on video: http://youtu.be/huFAgP4sud0
Ran International App Store marketing for every mobile operating system.
On the Huawei TAP phone, Nimbuzz was pre-installed and distributed over the T-Mobile network. A distribution deal was signed with Sonim Technologies to be preinstalled on the toughest mobile handsets in the world.
Mobile industry “Buzzworthy” events raised awareness for Nimbuzz, drawing massive crowds, including Mobile Crunch, New York Times, GoMo News. http://www.gomonews.com/twitter-teases-as-buzzworthy-mobile-event-rocks-out-in-san-francisco
http://www.gomonews.com/gomo-1-to-1-mobile-communications-and-the-future-of-nimbuzz
http://www.nimbuzz.com
Head of Communications and Social Media Nimbuzz B.V October 2007 - July 2009, Rotterdam, Netherlands
Nimbuzz combines the powers of the Internet and mobile communications into one. It lets you meet, share and connect with family and friends on any mobile device. Nimbuzz offers presence, messaging, video and VoIP, supporting more than 3000 handsets.
Built the marketing team and led all global public relations, user communications and event/speaking engagements. Launched Nimbuzz in May 2008 and put it on the map as Skype competitor, managing a team of 15. Identified key distribution and customer acquisition channels across multiple mobile and desktop operating systems.
Managed global customer support and social media efforts, bringing 600,000 Twitter followers to the table. Established international blogger network of Nimbuzz evangelists, through effective community management and outreach.
Nimbuzz has been funded by Mangrove Capital (Skype), MIH Group (Tencent/QQ.com, Mail.ru, GaduGadu) and Holtzbrink Ventures (StudiVZ, Kyte).
http://techcrunch.com/2009/02/17/skype-integration-on-handsets-threat-or-opportunity-for-mobile-voip-startups/
http://www.mobilemarketer.com/cms/news/social-networks/2103.html
http://www.nimbuzz.com
Special Operations Manager Attack! Marketing & Promotions May 2007 - October 2007
Attack!’s expertise is in executing creative, experiential and non-traditional marketing campaigns for T-Mobile, Virgin Atlantic, RedBull and Mini.
Business development for new Storefront Marketing line of business. Editor at GuerillaSushi.com. Ran Communications, completed brand architecture, website, and CI redesign. Established viral marketing mailer program.
http://www.attackmarketing.net/case-studies/mini.php
http://www.attackmarketing.net
Marketing & Strategy Avantgarde June 2005 - April 2007, San Francisco Bay Area
Avantgarde is a boutique marketing agency focusing on building influencer communities for its clients in technology, entertainment and design, including Timbuk2, Palm, Lego, and Pinger.
Ran influencer marketing program from Palm Treo 750 at TED 2006, and brand ambassador program for Pinger. Conceptualized, designed and opened first worldwide retail store for Timbuk2. Managed customer incentive program for Dwell’s On-Design conference. Produced exclusive double CD with Swayzak and Roger23 for Avantgarde’s top influencers in music and technology.
http://www.avantgarde.com/press-blog/2006/04/timbuk2opensfirstretailsto.html
http://www.avantgarde.com
Assistant Project Manager Tattoo Brand Consulting August 2004 - February 2005, San Francisco Bay Area
Tattoo Brand Consulting’s special domain is understanding, analyzing, and beefing up brands, such as Discovery Networks, Conde-Nast Publishing, Gillette, and Armani.
Conducted market studies and research on clients brand recognition. Target market segmentation and user profile development leading to analysis of corporate identity and design strategy.
http://www.tattoobranding.com
Network Administrator Edit Walden Venture Capital April 2003 - August 2004, San Francisco Bay Area
Walden Venture Capital targets Sprout Stage investments seeking products or services with mass-market potential in digital media and cloud services for consumers and enterprise, such as Pandora, Glam, SoundHound, and BlueLithium.
Upgraded systems to Citrix Metaframe, reducing communications cost by 20%, maintenance costs by 30%, and increasing IT system stability.
Generated additional revenue stream implementing call accounting software for tenants offices.
http://www.waldenvc.com
