|Kutztown University of Pennsylania, B.S.||1992|
|Telecommunications & Marketing|
An experienced online marketing, social media and product development executive working with diverse teams of professionals to increase sales and increase product awareness in a variety of cutting-edge markets with fast-paced environments.
Since 1994, Tim has helped plan, create, manage and market a variety of online and offline business and educational products for both online startups and traditional multinational firms.
McLain is accustomed to wearing a variety of hats across an organization, working as a team within all internal departments, staying in close contact with customers to inform product enhancements and new offerings, and vetting and experimenting with the latest online marketing tools to impact sales.
Proven ability to successfully analyze an organization’s critical online marketing and community requirements, develop innovative and cost-effective solutions for enhancing competitiveness, engineer fixes and extensions to existing campaigns, increase revenues, and improve customer service through print catalog, email, enewsletter, social media, smartphones, Web/Web 2.0, and more.
McLain’s strong work ethic, tech-savvy, creative writing skills, and user-centered approach result in superior deliverables, creative marketing, and measurable uplifts in product awareness and sales.