Primary Role
Founder at BRANDTRIGGER
Education
Boston University
Born:
August 25, 1970
Website:
http://BRANDTRIGGER.com

Person Details

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Seth Cummings cut his teeth in television development at Brillstein-Grey Entertainment on such shows as "The Sopranos", "Just Shoot Me", "NewsRadio", and "Politically Incorrect".

Seth went on to lead mobile development for one of QUALCOMM's first BREW developers, launching a suite of apps on Verizon Wireless and KDDI. He next developed Boost Live, the first youth centric mobile content brand in the US, at Boost Mobile.

After Boost, Seth was co-founder and senior vice president at Amp'd Mobile, the first mobile entertainment service provider in the US, where he programmed and managed the company's differentiating entertainment service Amp'd Live. At Amp'd, Seth delivered numerous "firsts" in the mobile space, including developing "Lil' Bush", the first series to migrate from mobile to broadcast television, airing on COMEDY CENTRAL for two seasons.

As executive vice president at Clearwire, Seth co-developed the CLEAR brand for the nation's first 4G postpaid launch in Portland, OR and founded and launched Rover, the nation's first 4G prepaid brand.

Seth is a member of the Producers Guild of America (PGA) and earned a BS in Television Production from Framingham State College and MBA & MS in Television Management from Boston University.

Experience (5)

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Education (2)

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