In a move designed to bolster its ability to offer consumers a world class multi-channel shopping experience, Best Buy announced that Scott Durchslag was named President of Global e-Commerce and Marketing. In this role, Durchslag will take the helm of BestBuy.com, a top ten internet retailer with over 1.3 billion visits per year and more than $3B in revenues.
Durchslag leads the company’s overall strategy to advance Best Buy’s global e-commerce vision, retail multi-channel capabilities and online business development. He will be responsible for all of Best Buy’s global e-commerce channels, including BestBuy.com and mobile commerce. He is also responsible for all of Best Buy's marketing and loyalty programs; driving its brand, advertising, and digital marketing with overall responsibility for a $650M marketing budget."Scott’s arrival at Best Buy signals our determination and commitment to create a world class... See More