|University of Pennsylvania; Wharton School, BS|
Adify Managment Team Site
Russell Fradin is the CEO is Adify, which he co-founded with Larry Braitman and Rick Thompson. Most recently, Fradin was the Senior VP of Business Development for Wine.com, the Internetâ€™s largest seller of wine, where he was responsible for creating new revenue channels for the business. Before joining Wine.com, Fradin was the Executive VP of Corporate Development for comScore Networks. He began at comScore in 2000 before comScore signed its first customer and was responsible for starting many of the companyâ€™s businesses as well as structuring strategic alliances. Fradin began his career at Flycast Communications and had a number of roles during his four year tenure, finally serving as Flycast/Engageâ€™s VP of Business Development. Russ holds a BS from the Wharton School at the University of Pennsylvania.
Source: Adify Management Team