| Website | eformz.com |
| @ucmba | |
| Birthplace | Los Angeles |
| University of Chicago Booth School of Business, MBA | 1991 |
| International Business | |
| Lewis & Clark College, BA | 1986 |
| English |
Involved in online marketing and the internet since 1992, started with a consulting assignment for Sprint and never looked back. Career to date spans online branding, customer acquisition, retention and conversion - heavy focus on lead generation / performance-based marketing. Entrepreneur turned gun-for-hire, tapped by PE firms to evaluate and run portfolio companies.