Ronald Simons is the Founder & CEO of Globe Icons Interactive Marketing and Advertising. Recognized by LinkedIn for having One Of The Top 5% Most Viewed LinkedIn Profiles of 2012. He believes “To be successful in business you must focus on what you want, learn from mentors, develop a dynamic network of key strategic relationships, plan your path and be bold enough to take action”. Ronald’s passion flows through being a creative visionary with expert communications skills, vast Food & Beverage industry insight and a love of coffee. He collaborates and manages the advertising agency with a “Transformational Leadership Style” that combines Marketing and Advertising innovation for Retail Manufacturers and Service providers through pinnacle Direct Response Mobile Marketing for eCommerce. Delivered through solutions he developed for the Food and Beverage industry that bring these stakeholder groups together.
At age 12, Ronald worked “Under-The-Table” at Yellow Cab in NJ; hired for $1.00 a day to check oil and tire pressure on Taxi cabs in the morning before school. He noticed the same cab driver parked his Taxi in front of the cab garage door every night, yet their was nothing wrong with the cab. In the morning, Ronald had to move that cab, to move other cabs in the garage for service. Ronald figured out the cab driver was making Ronald warm up that cab in the morning, so the cab driver could be the first cab out of the lot, to get the first fare. Ronald made his first sign, advertising warm-ups for $1.00. Soon he had 30+ cabs a day to warm-up every morning before school.
As a Consultant, his blend of advertising agency and entrepreneurial experience make him a B2B and B2C business solution. He adds value through due diligence; meeting CMO’s, Brand Marketers, Brand Advertisers, Manufacturers, Service Providers, Angel Investors and Venture Capitalists to understand their corporate aims. With a humble approach, he acquires professional knowledge and expertise. His focus is on making well thought out effective decisions to move projects forward (“Figuring out where everyone else is going, and getting there first”) to maximize his clients return on investment (ROI). His passion flows through being creative, working side by side to collaborate, manage projects and his advertising agency with a “Transformational Leadership Style”.
Marketing and Advertising, Advertising, Brand Marketing, Brand Advertising, Coffee, Mobile Ad, Mobile Marketing, CMO, Brand Building, Outdoor, Marketing Strategy, Writing Ronad Simons Has One Of The Top 5% Most Viewed LinkedIn Profiles of 2012
Experience Globe Icons Interactive Advertising Agency Ronald Simons, Founder & CEO Globe Icons Interactive Advertising Agency January 2007 – Present (6 years 3 months)Greater Philadelphia Area Marketing and Advertising, Food, Beverage, Coffee
Ronald Simons developed Globe Icons Interactive Advertising Agency. Through due diligence, entrepreneurial and business marketing experience; he wrote it’s business plan, marketing plan and formed a management team. Globe Icons Interactive is a fledgling emerging Startup that offers a perishable market opportunity, seeks internal and external investors, practices intellectual property hygiene and offers a durable competitive advantage.
Globe Icons Interactive provides corporate barter advertising exchange solutions to reduce the cost associated to retail food and beverage bi-product consumables (Coffee cups, Containers and Packaging) for manufacturers and retail businesses. The solution saves coffee manufacturers, coffee retailers coffee roasters and other food and beverage manufacturers millions of dollars in expenses each year.
The packaging provides ad space that is sold to third party brand marketers and brand advertisers (Without sacrifice in brand space, change in product type or existing supply chain). In exchange Globe Icons Interactive pays for the raw cost of the cup and printing. The cups can then be re-sold by the coffee manufacturer’s to retailers and vendors for additional profits. (“A Win/Win for all parties”).
As CEO, Ronald demonstrates responsibility and maturity in the advertising agency by observing normal work hours. Keeping his Office Manager (Michelle Simons) up to date and is conservative in the use of agency funds. His focus is on continuing growth and profitability.
He is also responsible for:
Long-range plans Public Relations Conducting Management meetings Serving as a Member the Operating Committee Approve employment Counseling of employees Maintain active participation in AAAA, AMA and MMA Meeting with Brand Marketers and Brand Advertisers Being involved in client management contact Assist in new business development Review all monthly activity reports Submit monthly reports Submit monthly expense account http://www.globeicons.com
We Put Your Brand In Their Hand And Social Media Word Of Mouth Directly On Their Lips! We Then Guide Your Customer Directly To Your Site! http://www.globeicons.com - Coffee Cup Advertising, Innovative Non Traditional Brand Advertising, Brand MarketingAdded: 3/23/13