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General Information


IDC Herzliya, Israel, BA 2005
Computer Science
IDC Herzliya, Israel, MBA 2009

Current Companies

Chief Product Officer

Former Companies

Chief Product Officer
Product Manager

Web Presences


Roee Adler

Roee is the chief product officer at WeWork, leading the company’s digital technology.

Prior to WeWork Roee was the chief product officer at Soluto, where he ran product, marketing and business development, and led Soluto’s launch at TechCrunch Disrupt NYC 2010 (where Soluto won the start-up battlefield).

Roee started programming at the age of 10. After leading a software development group in the Israeli army for 5 years, he worked as a device driver developer for Envara (acquired by Intel). Since then, Roee has managed product design and development in several industries, including: water technology (Miya, Arison Group), location-based services (AeroScout, acquired by Stanley Black & Decker), and music (Neocraft, where Roee was co-founder).

Roee is married to Avital, a brain scientist. He holds a BA in Computer Science (summa cum laude) and an MBA in Finance from IDC Herzliya.

Recent Milestones

  • Check
    Roee Adler added a position as Chief Product Officer at WeWork. (8/1/13)
    Posted 10/27/13 at 7:02pm
  • Check
    Roee Adler added a position as Chief Product Officer at Soluto. (9/1/09)
    Posted 11/27/09 at 1:41am
  • Check
    Roee Adler added a position as Product Manager at AeroScout. (11/1/05)
    Posted 4/1/14 at 7:50am



TechCrunch Disrupt - Soluto’s First Presentation

Added: 6/30/10

TechCrunch Disrupt Finals - Soluto Presentation

Added: 6/30/10

Robert Scoble Interview

Added: 10/28/13


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Last Edited 4/7/14

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