Roee is the chief product officer at WeWork, leading the company's digital technology.
Prior to WeWork Roee was the chief product officer at Soluto, where he ran product, marketing and business development, and led Soluto's launch at TechCrunch Disrupt NYC 2010 (where Soluto won the start-up battlefield).
Roee started programming at the age of 10. After leading a software development group in the Israeli army for 5 years, he worked as a device driver developer for Envara (acquired by Intel). Since then, Roee has managed product design and development in several industries, including: water technology (Miya, Arison Group), location-based services (AeroScout, acquired by Stanley Black & Decker), and music (Neocraft, where Roee was co-founder).
Roee is married to Avital, a brain scientist. He holds a BA in Computer Science (summa cum laude) and an MBA in Finance from IDC Herzliya.
|Aug 17, 2014||Tech Cocktail - Social Media Hour: Profiling Two Israeli Companies|
|Mar 12, 2013||makeuseof.com - What I MakeUseOf: Interviewing Roee Adler, Chief Product Officer At Soluto|
|Jan 18, 2013||ZD Net - Microsoft's December Azure outage: What went wrong?|
|Dec 29, 2012||ZD Net - What's the right response to a cloud outage?|
|Dec 14, 2011||The Next Web - The Next Web|
|Dec 13, 2011||TechCrunch - Are You The “Family CTO”? A New Soluto Aims To Turn You Into A One-Person Help Desk|
|Jul 23, 2011||The Next Web - The Next Web|
|Sep 23, 2010||TechCrunch - What Winning TechCrunch Disrupt Did For Soluto (Answer: OMFG)|