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Ricardo Solar

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Ex-Mattel corporate refugee. Over 15 years of experience in the fields of strategic sales planning, shopper marketing, new business development, and brand marketing for consumer-products companies in the US and Latin America. Before founding Ayax.

Ricardo was Sr. Director of Strategic Sales Planning for Mattel US and Latin America, leading a 50+ team of marketers, category managers, and sales account planning executives.

Recent Milestones

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• 
  Ricardo Solar added a position as Founder, President & CEO at Ayax Systems. (2/1/09)
  Posted 4/23/09 at 6:57am
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  Ricardo Solar added a position as Client Development Partner and Consultant at Kantar Retail. (2/1/09)
  Posted 5/21/13 at 7:26pm
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  Ricardo Solar added a position as Sr. Director World Wide Brand Merchandising at Mattel Toys. (2/1/07)
  Posted 5/21/13 at 7:26pm
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  Ricardo Solar added a position as Sr. Director Strategic Sales Planning at Mattel. (1/1/04)
  Posted 5/21/13 at 7:26pm
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  Ricardo Solar added a position as Director Customer Marketing - Miami at Mattel Latin America. (6/1/02)
  Posted 5/21/13 at 7:26pm
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  Ricardo Solar added a position as Sr. Manager Brand & Trade Marketing at Mattel Mexico. (11/1/97)
  Posted 5/21/13 at 7:26pm

Videos

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