Primary Role
VP Products and Business Development at Brand.net
Education
The University of Texas at Austin

Detailed Description

Update

Previously, Rajat served as the Head of Personalization, Advertising and Merchandising Products for Rearden Commerce, where he was responsible for the e-commerce & relevance platform that is at the core of their solution.

Prior to Rearden, Rajat served as the VP of Products at Buysight, a leading intent based targeting ad platform for e-commerce. Buysight was acquired by AOL. Including products, Rajat led strategy as well as business development. Prior to Buysight, Rajat was the Senior Director of Products and a founding employee at Rhythm NewMedia, a leading mobile video advertising company. Before Rhythm, Rajat held several engineering leadership positions at Oracle.

He was an early member of the application server team where he led the portal and content management and publishing products. Rajat also pioneered Oracle’s initial foray into software as a service with a SAAS Portal service. The service hosted over 30,000 businesses. Rajat is an active advisor to several start ups focusing on mobile and online marketing, including MobileIron and Dezine.

Rajat graduated with high honors from the University of Texas at Austin with a bachelors in Computer Science. He lives in Redwood Shores and spends his free time as his son’s little league coach.

Experience (6)

Update
  • E90e59c22fafd87632ad385799c21401

    Buysight

    VP Product Management
  • 04292345b4e08960c0d1f626441ce8b3

    Brand.net

    VP Products and Business Development
    2012
  • Cb default image

    Dezine

    Co-Founder & Advisor
    2011
  • 8d616129c5617114cb56765cdb4c49d2

    Deem

    Head of Relevance, Ad and Merchandising Products
    2010 - Jan, 2012
  • 10101b99e5d0a6baf3949da7f66b7303

    Rhythm NewMedia

    Senior Director of Product Management
    2004 - Jan, 2008
  • 831fa5ed642583f34aeb6916c217b9d0

    Oracle Corporation

    Senior Development Manager & Group Architect
    1996 - Jan, 2005

Advisory Roles (1)

Update

Education (1)

Update