Primary Role
Co-founder / CEO at SaveUp
Stanford University

Person Details


Priya Haji was the CEO and co-founder of World of Good, a company dedicated to building ethical shopping experiences with mainstream retail partners, including Whole Foods and eBay. Since the company began in 2004, it has created online and offline distribution channels for thousands of artisan producers in the developing world through more than 1,200 retail locations across the country and a brand new online marketplace, impacting the lives of more than 25,000 individuals in over 70 countries around the world. In 2007, Priya received a Social Innovation Award from the Social Venture Network for her vision to change the way the world does business.

In her 20s, Priya Haji was co-founder and Executive Director of Free at Last in East Palo Alto, a national model program to address substance abuse related issues. With $10 million in special investments and a team of 60 the organization grew to span services reaching 3,000 people per year. For her work with Free at Last, Priya was recognized by the DoSomething Foundation, MTV and Mademoiselle Magazine as one of America's Ten Most Outstanding Young Leaders. She received an undergraduate degree from Stanford and an MBA from UC Berkeley's Haas School of Business.

In July of 2014, Haji passed away due to natural causes.

Experience (3)


Advisory Roles (1)

  • Yg3tinakfs4guj8kzy1e


    Strategic Advisor, Sustainable Shopping
    2010 - Jan, 2011

Education (1)