|ESCP, Master in Management||1995|
Pierre-Loic is the CEO and co-founder of Traackr, the leading people discovery engine and a transformative force for brands and integrated marketing agencies in the post-mass media era. A veteran of the web industry, Pierre-Loic has deep expertise in advertising and marketing innovation. In the 90s, he became Peugeot-Citroen’s first Director of New Media heading up an international portfolio of information technology projects. Pierre-Loic went on to join the frontlines of the Internet economy with a vision to disrupt how we create and consume media.