| Website | twistedtree.co.uk |
| Blog | twitter.com/petra... |
| Birthplace | Stockholm |
Petra Johansson / [twistedtree] (http://www.twistedtree.co.uk)
Event management and event sales professional working across business to business events in web 2.0, social media and financial services.
Currently organising a series of TechCrunch UK & Europe events across Europe: Barcelona, Paris, Warsaw, London, Stockholm and Berlin.
Petra holds a MBA from Lund University from Lund University in Sweden and has more than 11 years experience from the business to business events industry ranging from delegate, media and sponsorship sales at organisations including IIR Conferences, Incisive Media, and Financial News. She has managed profitable events from the concept stage researching a topic, through speaker recruitment, sponsorship sales, marketing and on-the-day event management and execution, to post-event follow up and rebookings.
