Invoke Solutions
Peter Mackey is the Vice President of Research & Business Development at Invoke Solutions.
Peter brings 25 years of experience in marketing and research to Invoke. In senior management positions at J. Walter Thompson and Foote Cone & Belding, Peter solved customer centric issues for major marketers such as Eastman Kodak, Sprint, Warner Lambert, Hewlett-Packard, and IBM. Prior to joining Invoke Solutions, Peter was Managing Director of Greenfield Consulting Group, where he worked with clients on customer loyalty, new product development, customer segmentation, and e-commerce research projects. Peter has a degree in Political Economics from the University of California at Berkeley.
Source: Invoke Solutions
