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Operations Research and Economics


Co-Founder & CEO

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Payal Kadakia

Payal is an entrepreneur, dancer, and visionary with some BIG dreams! She’s how an Indian dance troope was created while attending MIT, how The Sa Dance Company in NYC was founded, and of course, how Classtivity was born.

Payal has always been a “dancetrepreneur.” It was her passion for dance and entrepreneurship that led to the founding of Classtivity is a membership program for fitness classes across multiple gyms and studios, making working out more accessible. The company has been growing rapidly over the past year and was also a graduate of the prestigious NYC Techstars program.

With over 25 years of dance experience, Payal also founded The Sa Dance Company, a contemporary Indian dance company. She has led the company to achieve tremendous community support, soldout performances, celebrity endorsements, and positive reviews in The New York Times, MTV, and prominent national publications.

Prior to founding Classtivity, Payal worked as a consultant at Bain & Company and in Warner Music Group’s Digital Strategy and Business Development Group. Payal also has a degree from MIT in Operations Research and Economics.

Recent Milestones



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