Primary Role
VP Content & Product Management at Pelmorex Media
University at Buffalo, The State University of New York

Person Details


Dr. Pellegrini has nearly 20 years of experience in research and audience measurement, most recently as vice president of research and new product development at Arbitron. Prior to that, he was VP of research at both TNS Media Research and BBM Canada, where, among other things, he worked on TV audience measurement using both panel and set-top box methodologies. He has also held teaching positions at The University of Guelph-Humber, McMaster University, and The Ohio State University.

Dr. Pellegrini earned his bachelor’s and master’s degrees in Geography from McMaster University in Ontario, Canada and his PhD in Geography from SUNY Buffalo.

Experience (7)

  • Cb default image 58x58

    Pelmorex Media

    VP Content & Product Management
  • 95a26455c572912762f50746040f9094


    Vice President of Research for International Operations
    Nov, 2008 - Nov, 2011
  • 64e8f6467c98031d852f96e692ee2e7d


    VP Research, New Product Development
    2007 - Jan, 2008
  • Cb default image 58x58

    TNS Media Research

    SVP Research
    2005 - Jan, 2007
  • Fcafa8823a9b6bd901d40cf07bf9e8cb

    BBM Corp

    VP Research
    2001 - Jan, 2005
  • Cb default image 58x58


    Director, Research & New Business Development
    1999 - Jan, 2001
  • Uklrvgr34famevfz74bs

    The Ohio State University

    Assistant Professor, Department of Geography & Atmospheric Sciences
    1996 - Jan, 1999

Education (3)