Person Overview

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Primary:
Executive Director at Executive Council of Performance Marketing
Past:
Founder, FGN.com at Cybereps Inc, Executive Consultant at About.com, See All (8)

Description

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Pace Lattin often consider one of the most influential executives in online advertising and media. As an industry pioneer he created several technologies that are now considered standard. As a successful "intrapreneur" he has developed important products and business solutions. During almost fifteen years of experience in the industry, he has earned the reputation of having a high standard of ethics and being an expert in both brand and direct response. Key Career Highlights

In 1997 Pace founded one of the first interactive advertising networks, Future Games Network, focused on computer and video games. Soon after creating Future Games Network, he sold it to another new company, Cybereps, Inc., and became co-owner and one of the first executives in the company. At Cybereps he was involved in securing, representing and working with Teknosurf, which eventually became Advertising.com. During his tenure with... See More

Experience (9)

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