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General Information


Cornell University, BA
Yale University, MA
Political Science

Current Companies


Former Companies

Founding investor and Board Member

Financial Organizations


Web Presences


Noah Goodhart

Noah is a New York based entrepreneur who has spent the last 10 years starting, running, and investing in internet companies. Along with his brother and partner Jonah, Noah started his first internet company at Cornell, an early online advertising company called Noah went on to become Co-CEO of Smarter Ad Group, a leading online customer acquisition firm. Noah was also a founding investor and Board member of Right Media, the leading online advertising exchange which was acquired by Yahoo! in 2007. Most recently, Noah co-founded WGI Group, a seed stage fund which has invested in over 10 early stage technology companies, and serves on the Board of several portfolio companies.

Noah’s first internet job was in 1996 as an intern at the White House, where we helped build Noah was the recipient of the National Science Foundation grant and has published his academic research on the role of advertising and technology in the political process. He holds a B.A. degree, summa cum laude, from Cornell University, an M.A. Degree from Yale University, and is on leave from the PhD program in political science at Yale, which he paused to pursue his entrepreneurial activities.

Recent Milestones


Company Date Round Size Participants
BlackJet 10/2012Venture Round$2.14M29
Gobble 5/2011Venture Round$1.2M14
Bread 1/2011Series A$2.5M6
Moat 1/2010Seed$3M4
Optimal 1/2008Series A$600k4



  1. Uber Co-Founder Garrett Camp Launches BlackJet, The “Uber For Private Jets” ( [edit]
  2. Marketplace For Home-Cooked Food Gobble Raises $1.2M From Founder Collective, Greylock And Other Angels ( [edit]
  3. Citation Needed [add]
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  5. Ads API Profile:’s Provides Cheap Multivariate Testing ( [edit]
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Last Edited 10/15/13

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