Neil Perry is a well-recognized Philadelphia-based Marketing Consultant. He provides brand insights and thought leadership to a number of organizations, including iMedia Communications, Advertising.com, Frankel (a Publicis agency), Motorola, GlaxoSmithKline, Thomson, Masterfoods, and AT&T Wireless.
Neil was a Vice President of Marketing for Monster.com, where he oversaw their Field Marketing, National Promotions and Sponsorships, and the Small and Medium Business marketing team.
Neil is a 23-year veteran of McDonald’s Corporation, where he last served as Senior Director of National Marketing, in charge of Interactive Marketing. Under his leadership, McDonald’s adopted a 5-year strategic plan for employing the Internet in its marketing mix, and benefited from Neil’s involvement in the ground breaking Cross Media Optimization Study. While at McDonald’s, Neil also led their Merchandising, Field Marketing, and New Products Marketing units.
