At North Social, Mike is responsible for developing partnerships and creating new revenue opportunities.
Before joining North Social, Mike developed social media strategies at Electronic Arts - building digital marketing campaigns and growing online communities for some of the gaming industries’ largest brands.
In his most recent role at EA, Mike worked with the likes of Amazon, Best Buy, GameStop, Sony and Microsoft to help deliver blockbuster gaming content direct to consumers through a variety of digital distribution platforms.
In addition to his duties at EA, Mike developed the social media strategy for Monster.com and their Keep America Working international job tour. In his free time, Mike founded a popular website for dads called Playground Dad, a project inspired by his wife and four daughters.