Person Overview

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Primary:
Director of all things Web at Verious
Past:
Sr. Group Manager, Web Marketing Operations at VMware, Director, Web Marketing and Operations at TRUSTe

Detailed Description

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Web Innovator with more than fifteen years of Business-to-Business and Business-to-Consumer web experience in marketing, electronic commerce and website development. Accomplished creator of web properties that increase revenue, improve customer satisfaction, and achieve business objectives. Skilled in leading cross-functional teams through complex programs such as site architecture and design, application development, and deployment of content publishing systems.

Career Highlights • Created the design and architecture of the first retail site on the Internet, www.isn.com. • Created the first downloadable store for purchasing packaged software – www.software.com. • Designed the online purchasing process for SSL and WAP certificates – www.verisign.com. • Defined standards for industry based web analytics – www.webanalyticsassociation.org. • Launched Symantec’s first website on MSN.

Technical Knowledge & Skills: Online marketing and promotional programs, security and electronic commerce services, search technologies, reporting systems, content management, Web server applications, and scripting with XML, HTML, CSS, DHTML, JavaScript, ASP, .NET, PHP, JSP, Java, Perl, SQL, and Unix.

Key Systems: Omniture, WebTrends, Accrue, Salesforce.com, Eloqua, Microsoft CRM, SugarCRM, ExactTarget, Baynote, Google Search Appliance, Interwoven, Percussion, Adobe Publish, DotNetNuck, and SharePoint

Specialties:Visual and functional design (user experience, marketing effectiveness & lead generation); search engine marketing and management; system and software architecture, online purchasing technologies; content management and delivery; process analysis; site performance metrics, and team mentoring.

Experience (4)

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  • Sogrijoxnqvka7wolgwt

    Verious

    Director of all things Web
    May 2, 2011
  • 8da1d9561c8cf1aa48cf5df63bc0ca8b

    Tynker

    Director of User Experience
  • 3f401731b7e7b5602fff3d0b0903e4d9

    TRUSTe

    Director, Web Marketing and Operations
    Jun, 2010 - Apr, 2011
  • D3df44afe422e34d75c9a425cf9c9c08

    VMware

    Sr. Group Manager, Web Marketing Operations
    Jun, 2008 - Dec, 2009