Michael Cassidy

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Michael Cassidy is the President and Chief Executive Officer of Undertone Networks.

Prior to starting Undertone Networks, in 2001 Michael founded Intercept Interactive, an interactive marketing and media buying firm. Intercept came to prominence for their work around the launch of Orbitz.com. That success and experience ultimately led to the creation of Undertone Networks.

Previously, Michael served as the Vice President of Sales for About.com, where he was responsible for opening the company’s Midwest office and guiding development in the region. Michael joined About.com (then known as The Mining Company and now owned by The New York Times Company) as one of the company’s first sales executives and was responsible for developing many of the company’s major agency and client relationships across North America.

via: Undertone Networks