Matthew Wasserlauf, is a 16-year veteran in the media and broadband advertising industry. He created and formed Broadband Enterprises in April, 2004 and currently serves as the company’s CEO. Broadband Enterprises is the first, full-service broadband company and is the premier online video network.
For the past three years under Wasserlauf’s leadership, Broadband Enterprises has been servicing its clients through the sales of online advertising, syndicated programming, original online programming and VINDICO, the company’s own created research tool, making Broadband Enterprises one of the few full-service broadband companies.
Prior to forming Broadband Enterprises, Wasserlauf spent four years as the VP of Sales at The Feed Room. Under his guidance, Wasserlauf help created millions in advertising revenue and help lay the foundation for the streaming video advertising industry today.
Prior to joining The Feed Room, he spent a year as the Director of Sales for CBS.com. During his tenure Wasserlauf delivered over $10 million in revenue for cbs.com. He also pioneered sales; selling websites including “The Late Show with David Letterman” and “Survivor.”
In 1999, he completed his MBA from the University of Chicago Graduate School of Business and graduated Indiana University in 1991 with a B.S. in marketing
