| @maxpelle | |
| Birthplace | Italy |
Recently appointed Managing Director of Dada.net, the subsidiary company that manages all consumer business for Dada S.p.A., a leading international provider of web and mobile community and entertainment services, Max Pellegrini has played a key role in the internationalization of the company’s D2C product, in the U.S., Spanish and Latin American markets. At the creation of Dada Entertainment, a joint venture between Dada and Sony BMG Music Entertainment, Max was appointed CEO in October 2007 and he still covers this role.
Before joining Dada in May 2000, Pellegrini worked for Andersen Consulting (now Accenture), where as a Senior Manager in the Strategic Services Division he specialized in the planning and integration of complex programs of organizational change. In AC he worked with clients operating in the oil and chemistry industry and the utility sector specializing in Internet Economy as the General Manager of a start-up company held by AC.
Massimiliano Pellegrini graduated from the University of Florence majoring in Business Administration. He has been recently appointed as a Board Member of MEF Americas, the Global Organization for Mobile Entertainment, where he is leading an effort to expand the organization into the LATAM markets.
