Mobile technology & advertising has been my life as an entrepreneur, investor, and senior operating executive since 1999.
I ran the mobile business unit of Admeld, before we sold the company to Google in 2011. At Admeld, I was a member of executive team that conceptualized the world’s first mobile RTB auction. At Google, I managed the mobile aspects of the publisher sales organization for DFP, AdX, Admeld, and Admob for key accounts in North America.
In 2008, I incubated a mobile analytics and media buying dashboard concept at Polaris Ventures. Before the company ever hit the light of day, it was rolled into Smaato Inc. At Smaato I managed the relationships with all third party demand sources.
I entered the mobile industry by co-founding two prominent Boston wireless firms: YellowPepper (sold to Touch Applications) and Everypoint (funded with $14 million by Fairhaven, Venrock, and Prism).
On a personal level, I am passionate about robotics, antique sports cars and of course revolutionizing mobile marketing. ;)
|Oct 20, 2015||AdExchanger - Some Big Exits At Millennial Media; Razorfish CEO Tom Adamski Passes Away|
|Oct 1, 2014||AdExchanger - Admeld Band Re-Unites: Kelly Joins Millennial Media CEO Barrett|
|Apr 7, 2009||Xconomy - Polaris’ Simeonov Strikes Out on Own—Forms Advisory Firm While Looking for the Next Big Thing|