Lisa’s insatiable appetite for celebrities and the world of entertainment led her to create POPSUGAR as a hobby in 2005. After explosive growth, Lisa and her husband, Brian, created POPSUGAR and began expanding POPSUGAR’s unique, friendly tone to sites focused on fashion, shopping, technology, baby, home, etc. The wife and mother of two now spends her days overseeing a staff of 60 editors who write for the 18 lifestyle and entertainment sites that make up POPSUGAR Network. As Editor-in-Chief, Lisa continues to define the overall voice and brand of the POPSUGAR properties.
Prior to starting POPSUGAR, Lisa was a Media Planner at Goodby, Silverstein & Partners and Young & Rubicam, and also worked at Showtime Networks and FOX.
- 08/02/12 -techcrunch.com