Primary Role
Co-Founder & Global Leader - Digital Measurement & Analytics at comScore
Education
Penn State University

Person Details

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Linda Boland Abraham is a founding member of comScore’s executive team and helped guide the company’s growth since its inception in 1999 to its current position as a global leader in digital measurement and analytics. Ms. Abraham played a variety of roles since comScore’s inception, including client service, sales and product management, among others. Most recently she was CMO.

Currently Ms. Abraham is an advisor to comScore and an active angel investor. She also participates on several boards, including Gravy, Shareablee and APX Labs.

Prior to joining comScore, Ms. Abraham co-founded Paragren Technologies, Inc., now a part of Siebel Systems.

As Senior Vice President at Information Resources, Inc., she led the analytics team and advised blue chip consumer brand clients on optimizing marketing and sales strategies.

Ms. Abraham was named a 'Great Mind' by the Advertising Research Foundation. She is Co-chair of the Global Advisory Council for Social Media for the World Economic Forum, and a frequent speaker at digital industry events and in the media, including The CBS Evening News, CNBC and NPR .

Ms. Abraham began her career at Procter & Gamble and holds a B.S. in Quantitative Business Analysis from Penn State University.

Experience (4)

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Advisory Roles (5)

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Education (1)

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