Overview

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Primary Role
President @
Born:
May 30, 1973
Gender:
Female
Location:
Unknown
Website:
http://www.lauralippay.com
Social:

Person Details

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Laura Lippay is the Director of Technical Marketing for Yahoo! Media, where she and her team are responsible for determining monetizable Search and Social Media opportunities across dozens of the top internet properties in their verticals and working with internal product teams to act on them.

Laura is also responsible for evangelizing SEO and Social Media, and building the in-house program to ensure long-term successes. Laura conducts regular SEO training and Social Media events at Yahoo and has been a speaker at multiple conferences including Search Marketing Expo, Search Engine Strategies, Online Marketing Summit, and more.

Prior to working at Yahoo!, Laura was the SEO specialist at CNET Networks, where she helped develop the in-house SEO program. Previous to CNET, Laura was manager of interactive media (loosely subtitled The Goddess of Chaos and Harmony) at The Linus Group, a Bay Area marketing firm. And before she got into the online space Laura traveled the country as a performer for The Ringling Brothers Barnum and Bailey Circus.

Jobs (9)

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Current

CEO, US

2012 - Current   (over 4 years)

President

2011 - Current   (over 5 years)
Past
Started
Ended
Title
Company
2010
2011
Partner
Sep 3, 2008
Apr, 2010
Director of Technical Marketing
2006
2008
Group Program Manager, Search Strategy
2005
2005
SEO/M & Usability Consultant
2005
2005
SEO Specialist
2001
2004
Mgr of Interactive Media

News (5)

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DateNews
Jun 28, 2016Search Engine Land - Ask The SEOs at SMX Advanced
Jun 22, 2010Search Engine Land - Ignite SMX: Give Them 5 Minutes, They’ll Give You DateRank, Circus Life & More!
Feb 16, 2010semportland.com - Searchfest 2009 Interview: Laura Lippay
Dec 6, 2007Search Engine Land - Inaugural Werewolves Search Spam Game At PubCon Vegas
Nov 23, 2005ZD Net - SEO 101

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