Primary Role
Chief Marketing Officer @ Yahoo!
Education
Cornell University
Website:
http://www.lockerz.com

Person Details

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Kathy Savitt is the founder and former Chief Executive Officer of Lockerz and current Chief Marketing Officer of Yahoo.

In her role as CEO of Lockerz, Kathy spent her time relentlessly focused on creating a unique online experience for millions of Lockerz members in 195 countries. Kathy's entrepreneurial spirit was evident early in her career, as she founded her first company, an integrated marketing communications firm called MWW/Savitt, before she turned 30. She then moved on to serve in key senior-level executive positions in retail, e-commerce, content and social media.

At Amazon.com, Kathy held the role of vice president of strategic communications, content and entertainment initiatives. She was also executive vice president and chief marketing officer at American Eagle Outfitters, Inc., where she led both the global marketing efforts of the company's portfolio of brands, and the digital and e-commerce channels.

In recent years, she became both obsessed with and inspired by youth culture, particularly the most disruptive group in modern history, Generation Z (born between 1992-2010). She soon discovered the tremendous opportunity in creating a company geared precisely for their specific behaviors and needs.

In March 2009, Lockerz was born, with the mission of being the homepage of Generation Z. In additional to being a member of the Lockerz board, Kathy is currently is a member of the Board of Directors of Vitamin Shoppe, Inc. She earned a Bachelor's of Arts degree from Cornell University.

Experience (4)

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  • D9b27f0818db22f676ad9cc326db2388

    ADOR

    Founder and CEO
  • Cb default image 58x58

    American Eagle

    eVP/Chief Marketing Officer
  • 55350ec099270194720309754ecaf94b

    Amazon

    Vice President of Strategic Communications, Content and Entertainment Initiatives
  • C187156ec70bbfdaa955acbb559c3389

    Yahoo!

    Chief Marketing Officer
    Aug 27, 2012

Education (1)

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