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General Information

Degrees

The University of Texas at Austin, B.A.
Philosophy
Art Center College of Design
Graphic Design
University of California, Berkeley
Post-Graduate Studies in Programming Fundamentals & UNIX

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Julie Squires

There is a true visionary quality to JULIE KEYSER-SQUIRES, CEO of Softscribe Inc., that energizes her work and empowers her professional clientele.

Niched within a core Internet expertise of high technology communications for hospitality, multifamily housing, government and related markets, Julie seamlessly blends her expertise in public relations, digital marketing, and social media. Always in alignment with her natural strengths and wellness, she is a results-oriented, relationship-driven executive who brings out the best in her team and those she serves.

Knowing that healthy starts are pivotal in life, Julie’s commitment to excellence and discipline finds its point of origin in classical ballet, the most methodical style of the genre, which she began studying and performing at age 4. Ballet fueled an artistic temperament and gave her a vehicle of expression through which her creativity blossomed. After college, Julie worked for the Pasadena Star News writing classified ads, theater and dance reviews and amassed an impressive written portfolio. After a turn at the Pasadena Art Center College of Design, she realized her forte was in writing and set her sights on the traditional public relations field. Since 1999, Julie has achieved extraordinary results in PR, SEO, digital and social media marketing.

A self-proclaimed “visionary thinker” who knows her competencies, Julie’s gift of forecasting market trends and customizing programs accordingly is her great differentiator. “I can work 18 months to 3 years ahead of mainstream thought,” she claims. Julie cites Softscribe’s early deployment of keyword optimization, video marketing and social media strategies as “leading edge.” At the heart of her mission in business is a deep relationship orientation and dedication to helping her clients achieve their sales goals. Julie also embraces wellness principles and draws energy from positive, innovative people. “We have to be at our best to give our best.”

Recent Milestones

Videos

Above:

1-minute video on Twitter: Are your customers there without you

Added: 11/30/11

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Last Edited 11/29/11

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