|Umass Amherst, B.A.||1995|
Julie Elaine Brown
CEO of InnerRewards.com, an ecommerce and online marketing platform for the $1 trillion a year health, beauty, and wellness industries.
Julie is a veteran of the interactive industry, with more than 10 yearsâ€™ experience building online communities, monetizing traffic, increasing loyalty through targeted content, and establishing appropriate partnerships. Prior to InnerRewards, she worked as an executive digital strategist at Johnson & Johnson. Prior to this, she was responsible for the content strategy, merchandising, and retention and acquisition programs at StubHub, acquired by eBay.
She was responsible for driving traffic, increasing user loyalty, and personalization plans for the Apple iTools, Visa USA, Sega, and CNNsi Websites while at Razorfish.
She holds an M.A. in Journalism from Northeastern University, and a B.A. in English from the University of Massachusetts at Amherst. She is an avid spa-goer, addicted to acupuncture, does Pilates 2-3 times a week, and has been a vegetarian for more than half her life. She lives in NYC and San Francisco.