Julia French is the Founder and Managing Director of CoveredCo. A seasoned marketing and business development strategist, Julia has a track record of success in business development, event strategy, marketing, and public relations. Pulling from ten years of experience, Julia French created CoveredCo based on her own marketing methodology with an intrinsic organic approach, Julia has seen the success in marketing companies comes from the inside out. Under Julia's leadership, CoveredCo has grown into a renowned marketing firm whose successes are evident in the company's client portfolio, which includes work with Atlassian, DropBox, and Whats App.
Before starting CoveredCo, Julia was the Director of Marketing at Blue Lithium (acquired by Yahoo), where she ran corporate marketing as well as running product marketing for BL Labs project, MingleNow. Previously, Julia worked at Socialtext, bringing together product management, engineering, and sales teams to collaboratively execute strategic projects including the acquisition of WikiCalc and the launch and release of Socialtext Open. Before joining Socialtext, Julia held management and individual contributor positions at LEWIS PR, Trainer Communications, Amazon, and IBD Network (now DealMaker Media). Julia was one of the creators of the Office 2.0 conference, the first conference to seriously assess web-based office applications. Julia is a founding member of "She's Geeky," an organization that encourages collaboration among women in technology, and she is a mentor to UpWest Labs.
- 03/28/11 -techcrunch.com