|University of San Francisco, Bachelor of Science|
A marketing executive with 10+ years experience building brands and generating revenue, John is the VP of Product Marketing at KIXEYE, a developer and publisher of online video games. He frequently writes and speaks on social media marketing trends and best practices.
Previously, he was Director of CRM for Monster Worldwide, where he developed and managed a multi-site communication plan to grow membership and increase revenue for Monster’s education properties. Prior to Monster, he was Senior Manger of Member Marketing for Affinity Labs, a company focused on building a global network of world-class, online communities. Founded in 2006 and initially backed by the Mayfield Fund and Trinity Ventures, it was acquired in 2008 by Monster Worldwide.
Prior to Affinity Labs, he was part of the internet team at The Sharper Image where he led email marketing and was responsible for helping increase online revenue by 86%. Before Sharper Image, he held positions at Improvenet.com, Branders.com and TransAmerica and was a contributing writer for various entertainment publications including EQ, Spin and Rolling Stone.
John has a B.S. in Applied Economics from the University of San Francisco. Specialties
Product Marketing, Customer Acquisition, Creative Intelligence.