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General Information
BirthplaceNew York City


University of Sydney, BEc 1980
Economics, Accounting, Computer Science
University of Sydney, BS 1994
The Wharton School of the University of Pennsylvania, AMP 11 1992


Web Presences


Photo Credit

PeopleBrowsr 2012

Jodee Rich

Jodee Rich is the CEO of PeopleBrowsr and creator of new Top Level Domains dotCEO, dotBest and dotKred.

To power tech innovation, Jodee:

  1. Learnt code at 11
  2. Took his first company public at 27
  3. Became head of a telco at 35
  4. Founded the biggest social datamine in the world with a team of 8 engineers
  5. Created the first transparent, open influence measure indexing 500M profiles
  6. Developed Social OS to democratise the ownership and control of social networks.
  7. Rolled out the world’s first social TLD - dotCEO: The new Internet for Leaders


Throughout his career, Jodee has stood at the forefront of disruptive change. He first wrote code on punch cards in 1972. By 1979 he was writing software for the Apple II 64k microcomputer and subsequently founded Imagineering to market and distribute computer software and hardware. Jodee took Imagineering public in 1987 and grew the company to over 1,000 employees before it was acquired in 1990 by First Pacific. He then established mobile and long distance network operator One.Tel in 1995.

[Founder of PeopleBrowsr] (/company/peoplebrowsr) In 2007 Jodee started PeopleBrowsr, a provider of social media data, campaigns and analytics. The company has developed a DataMine of 1,500 days of collective intelligence from social media to provide marketing campaigns and advanced analytics to Fortune 500 companies and agencies. In 2011 PeopleBrowsr launched Kred, an authoritative measure of community influence and outreach based on social media interactions.

[Creator of Kred] (/company/Kred) PeopleBrowsr has built a 20 Terrabyte 4 year DataMine of public online conversations and provides Data, Campaigns and Advanced Analytics to Fortune 500 Companies.

Prior to PeopleBrowsr, Rich was the catalyst of several successful technology ventures. In 1980 he established Imagineering, a microcomputer software and hardware distributor with operations in Australia and Southeast Asia. He later formed One.Tel, a service provider of GSM mobile and long distance calls, One.Tel, in 1995. One.Tel UK was purchased by British Gas, a subsidiary of Centrica, for $200 million and over one million customers continue to be served under the One.Tel brand.

Jodee is a frequent speaker at top social media, TLD, domaining and digital marketing conferences. He is noted for his presentations on the potential of social media to produce disruptive change and unlock human potential. Recent appearances include Ad:tech, ICANN 48 and NamesCon.

[Passions] Jodee is also a pilot, mad scientist, skier, blader, kite surfer, husband (of a banker) and father (of three).

Recent Milestones



Jodee Rich interview with Minds + Machines: ICANN 48 Buenos Aires

Added: 2/12/14

Jodee Rich interviewed at Strata Summit NY 2011

Added: 2/12/14

Strata Summit 2011: Jodee Rich, “Move Over Nielsen: Rethinking TV Ratings”

Added: 2/12/14


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Last Edited 2/12/14

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