|Rutgers University, B.S.|
Jim Nichols is a messaging expert that specializes in scientific, technical, academic and business marketing, messaging, branding and strategy. An Emmy award winning newsman, he worked in the news industry for over a decade on and off camera as a science reporter and anchor for networks such as NBC, CNBC, MSNBC and major market affiliates around the country. As an undergraduate, he created the science communications program for Climate Scientists at Rutgers University, where he still contributes.
Today he is in charge of digital strategy for Stern + Associates and spearheads a Connected Communications (sm) approach that fuses the best of traditional media, direct engagements, digital and marketing strategies into measurable payoffs for companies with complex business goals. A regular blog contributor to Forbes.com, he speaks and consults with a variety of companies, from Fortune 100 to garage start ups, on how to find and communicate with an audience that serves their ultimate business goal.