As Chief Marketing Officer, Jascha Kaykas-Wolff leads Mozilla’s global marketing strategy and organization.
Jascha believes in two key principles: Find opportunities where no one else is looking; And, never fail the same way twice. It’s a methodology centered around Agile marketing practices and marketing technology. Coupled with a B.A. in Psychology from Whittier College, it’s one that’s served him well professionally and personally.
Prior to joining Mozilla, Jascha most recently served as CMO for BitTorrent, CMO for Mindjet, senior vice president of marketing and customer success at Involver and he previously headed Global Marketing for Webtrends. He also has experience at Microsoft and Yahoo!
Jascha’s marketing specialties span B2C and B2B including product positioning, marketing strategy, marketing technology, demand creation, brand building, brand repositioning, organizational improvements, agile marketing, and sales enablement.
Outside of work Jascha is a passionate volunteer and mentor with TheLastMile.org. He published Growing Up Fast with Kevin Fann in August 2014.
He calls Marin County home with his wife Rebecca, 3 whip-smart children, 1 grey haired hamster, 2 frogs, 6 or 7 fish and one cat that wants to eat them all.
May 1, 2015 - Current (over 1 year)
Board & Advisor Roles (6)Update
|Apr 13, 2016||IT World - Mozilla explores radically different browser as Firefox leaks share|
|Apr 13, 2016||CIO - Mozilla explores radically different browser as Firefox leaks share|
|Mar 22, 2016||Marketing Land - MarTech Conference: Marketers are going Agile to keep up with customers|
|Mar 7, 2016||Venture Beat - ID unification: Dun & Bradstreet and Mozilla CMO’s show how to create a single customer view (webinar)|
|Mar 1, 2016||Marketing Land - Meet the MarTech Speakers: Barre Hardy|
|Feb 25, 2016||Venture Beat - Dun & Bradstreet and Mozilla CMOs on how to use identity data (webinar)|
|Feb 23, 2016||Search Engine Land - An Inside Look At The Upcoming MarTech Conference|
|Feb 23, 2016||Marketing Land - An Inside Look At The Upcoming MarTech Conference|
Upcoming Event Appearances (1)
November 04, 2016 - November 04, 2016
8:00am - 6:30pm
Mission Bay Conference at UCSF , 1675 Owens Street, San Francisco, California, United States
Join the biggest names in growth marketing to learn cutting edge strategies & tactics for IGNITING your online marketing and distribution.