|University of Newcastle, BBA||2002|
|International Business, Marketing|
Digital marketing executive working in the mobile space.
Jake Denny joined the digital world as the music industry was undergoing significant change. As the Marketing Manager, Digital at EMI Music and as part of the Global Innovation team, Jake worked closely with Apple on launching the iTunes Store, global carriers and device manufacturers (OEMs) to distribute and monetize content across the web and mobile.
Jake has worked at Australian companies 5th Finger, nineMSN (Microsoft) and Big Mobile delivering award winning mobile campaigns, laying the foundations of the market and developing mobile strategies for some of the biggest brands in the world.
Since moving to the US, Jake lead the expansion of Big Mobile, opened Tapjoy’s office in New York and spearheaded the initiative to introduce the Mobile Value Exchange platform to brand advertisers.
Jake is currently heading up sales for Santa Monica based user-centric platform, PaeDae, and works with brand clients to embrace mobile and deliver a better advertising experience in premium Apps.
Jake continues to be a thought leader in mobile advertising and mobile marketing and resides in Los Angeles.