Holston has run a wide range of technology and media enterprises over the last two decades. As President of Ziff Davis International, Holston managed Ziff Davis' operations across more than 100 countries, and launched Yahoo! Europe. He was part of the senior management team that led the successful LBO of ZD by Forstmann, Little, and subsequent sale to Softbank. Since selling his last technology start-up, Holston has helped create a wide range of for-profit and not-for-profit entities, including Media-x at Stanford, among several others. After receiving a BA in creative writing from Stanford in 1979, he taught English at Phillips Academy, worked as a consultant for the Boston Consulting Group in Boston, studied and wrote in Paris, France, then worked in strategic planning for NBC and RCA. J.B. received his MBA from Stanford in 1986, then worked on Jack Welch's staff at GE before moving back to NBC, where for five years he was responsible for strategic planning and NBC's international operations.