| Birthplace | Buenos Aires, Argentina |
| Buenos Aires Technological Institute, MSc. Engineering | |
| IMD Switzerland, MBA |
Guillermo Baensch is the CEO of Localyte.com and is transforming the ways people use the Internet for traveling.
Before moving to Silicon Valley, he managed various e-commerce projects across Europe, launched an e-commerce venture in 2003, and was appointed Senior Vice President of the e-commerce division of Quelle GmbH in 2005. In this role Guillermo helped turn Quelle.de into Germany’s 3rd biggest e-commerce site, doubling online revenues to $1.4 Billion in just two years.