Primary Role
Founder, CEO & President at AffiliateTraction

Person Details


Greg Shepard, the founder and CEO of AffiliateTraction, is a seasoned veteran in building and running sustainable growth businesses. Inspired by the unique perspective he garnered as both a merchant and affiliate in past ventures, Greg established AffiliateTraction and expanded into the largest multi-national affiliate marketing agency with offices in Silicon Valley, Toronto, London and Sydney.

Prior to AffiliateTraction, Greg was involved with and/or co-founded a number of online retail merchants, online publishers, SAAS affiliate tracking software, and online directories. Greg has been and is currently a key consultant for online charity publishers and multiple online merchants.

Greg is has contributed to Revenue Magazine, ReveNews, DMNews, DMConfidential, ThoughtShapers, MThink, PerformanceIN, and the American Marketing Association. Greg has spoken at the University of Southeastern Louisiana, PerformanceIN, The Online Marketing Summit, Affiliate Management Days, AvantExpo and Affiliate Summit; has contributed to WebMasterRadio; and serves as a WebAward judge for the Web Marketing Association.

Experience (1)