George is the author of the new best-selling book (Little, Brown), 'How to Build a Billion Dollar App'.
Formerly Head of Product for HAILO - The Taxi App. Part of the early team, crafted the end-to-end product strategy and delivery. Led the app through to 250 people, hundreds of millions in revenue, and App of the Year Award (Runner App) from Apple.
Previously founded WooMe.com (successfully acquired by Zoosk.com), led eCommerce strategy for one for one of the UK's biggest telco's (BT), and facilitated the first 2 space tourist flights with Rosaviakosmos and MirCorp.
Previously worked at Trilogy heading up European Strategy and expansion. Has a masters from the Ecole Superieure de Commerce de Paris, and a rocket science from the Massachusetts Institute of Technology.