Geoff is responsible for business development, product strategy, marketing and key customer account management at Watchwith, working with television networks, multichannel video programming distributors (MVPDs), television programming creators and consumer electronics manufacturers to bring their cross-platform Advanced TV initiatives to life.
Throughout his career Geoff has held executive positions at pioneering interactive television companies, TiVo and DIRECTV, and at breakthrough emerging media platform companies such as Liberate, Excite@Home, and PacketVideo. He is a listed inventor on U.S. Patent 6,604,242 - filed in 1998 - combining television broadcast and personalized interactive information.
Geoff has been elected to two consecutive 2-year terms on the Academy of Television Arts & Sciences Board of Governors representing the 700+ members of the Television Academy's Interactive Media Peer Group. He is currently a member of the Primetime Emmy Awards Show Committee.
His work on the TiVo Service was recognized by the Academy of Television Arts & Sciences with a Primetime Emmy Award for outstanding achievement in interactive television and prior to working at TiVo Geoff produced an interactive version of ABC Television's reality competition series 'Celebrity Mole: Yucatan’ for the Windows Media Center platform, which was recognized with the Primetime Emmy Award for interactive Television.
Geoff started his career in the creative department at Foote, Cone & Belding advertising in SF and worked as a broadcast television producer on the Levi's, Pacific Bell, Clorox and Taco Bell accounts. His first interactive television project was created for Levi’s Youthwear and da Vinci Time & Space and ran on Time Warner’s Full Service Network.