Primary Role
CEO at Dopamine
Rollins College

Person Details


Gabe Zichermann is the CEO of beamME, an iPhone software company. He is the author of Game-based Marketing (Wiley) and Funware in Action (Manning).

Born in 1974, Gabe Zichermann is an entrepreneur, author and public speaker who coined the term “Funware” to describe the use of game mechanics in non-game contexts. As co-author of the books “Game-Based Marketing” (Wiley, 2010) and “Funware in Action” (Manning, 2010), Zichermann makes a compelling case for the use of games and game mechanics in everyday life, the web and business.

Gabe is the CEO of professional mobile social networking startup beamME where he’s working hard to bring fun to every aspect of interpersonal business. A native of Canada and resident of NYC, Gabe frequently muses about games.

Experience (3)


Education (2)