As Senior Vice President, Chief Consumer Engagement Officer of PepsiCo Americas Beverages, Frank Cooper III is charged with leading the development of a new consumer engagement model for PAB and creating breakthrough marketing programs across the PAB portfolio. In addition, he has direct oversight of key operational areas across PAB that determine consumer engagement, including Digital, Media, Sports, Multicultural and Entertainment. Prior to his current position, Cooper served as Chief Marketing Officer, Sparkling Beverages for Pepsi-Cola North America (PCNA), where he played a critical role in transforming the companyâ€™s soft drink portfolio.
Before joining Pepsi, Cooper worked in other entertainment and technology businesses for some of the worldâ€™s most iconic brands including Senior Executive at Motown, Tommy Boy & Def Jam Records; co-founded UBO.com; and Vice President of Interactive Marketing at AOL. ... See More