Detailed Description

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Esteban Contreras serves as Director of Strategy for Sprinklr, a leader enterprise SRP (Social Relationship Platform) / SMMS (Social Media Management System) platform.

Sprinklr was architected from the group up as an enterprise solution for big brands. Clients include Samsung, Dell, Virgin America, North Face, Castrol, PayPal and Cisco.

Esteban's role is two-fold: Leading Sprinklr strategy consulting services as well as defining, launching and validating new product initiatives such as Sprinklr's upcoming command center / curation and data visualization solution.

Advisor to early stage tech startups (ecommerce, mobile, social networking, gaming).

Author of the book "Social State: Thoughts, Stats and Strories about the State of Social Media." http://www.socialstatebook.com

Founder of Social Nerdia, a consultancy focused on the convergence of technology, marketing and social media. http://www.socialnerdia.com

World-class experience in marketing strategy, and a deep knowledge of the digital + social technology landscape.

Rated one of PR News' 15-to-Watch in 2011, Esteban is the former Social Media Marketing Manager for Samsung USA, where he led strategy, execution, management and measurement of the brand's US social media presence, conference activations (i.e. SXSW Interactive, CES), and integration of social tech & game mechanics on marketing campaigns and Samsung.com. He's been a featured speaker / panelist at conferences like SXSW, CES, Internet Week, Corporate Social Media Summit, BlogWorld, Social Media World, Gamification Summit, Americas IT Forum, DCM East, and Marketing 2.0 Conference.

Prior to Samsung, Esteban was a Sr. Technology Consultant for the consulting division of Israeli software company Amdocs, Inc.

Born in Guatemala City, Guatemala, Esteban has lived in Dallas TX, Jersey City NJ / NYC, and Vancouver BC.

You can learn more at http://www.estebancontreras.com and http://www.socialnerdia.com. Connect with him on Twitter at http://www.twitter.com/socialnerdia.

Experience (6)

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  • 8bd03cc7cda417b4a7b8b33ef4591d02

    Sprinklr

    Director of Strategy
    Jun 13, 2013
  • 8bd03cc7cda417b4a7b8b33ef4591d02

    Sprinklr

    Account Director
    Sep 17, 2012 - Jun 13, 2013
  • 3b614a8b5b93fb65de0e9373f0dca478

    Samsung Electronics

    Social Media Marketing Manager
    Jan 4, 2010 - Sep 10, 2012
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    Social Nerdia

    Founder
    Mar, 2009
  • B366d7909ab6dcc17338e7341d1c1d11

    Amdocs

    Sr Technology Consultant
    Jan, 2007 - Dec, 2009
  • 1dda2bb8cd971b1d4cd73a84847feda3

    Subaru

    Art Director - Marketing Practicum
    Jan, 2006 - Jun, 2006

Advisory Roles (1)

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Education (1)

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News (7)

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