Esteban Contreras serves as Director of Strategy for Sprinklr, a leader enterprise SRP (Social Relationship Platform) / SMMS (Social Media Management System) platform.
Sprinklr was architected from the group up as an enterprise solution for big brands. Clients include Samsung, Dell, Virgin America, North Face, Castrol, PayPal and Cisco.
Esteban's role is two-fold: Leading Sprinklr strategy consulting services as well as defining, launching and validating new product initiatives such as Sprinklr's upcoming command center / curation and data visualization solution.
Advisor to early stage tech startups (ecommerce, mobile, social networking, gaming).
Author of the book "Social State: Thoughts, Stats and Strories about the State of Social Media." http://www.socialstatebook.com
Founder of Social Nerdia, a consultancy focused on the convergence of technology, marketing and social media. http://www.socialnerdia.com
World-class experience in marketing strategy, and a deep knowledge of the digital + social technology landscape.
Rated one of PR News' 15-to-Watch in 2011, Esteban is the former Social Media Marketing Manager for Samsung USA, where he led strategy, execution, management and measurement of the brand's US social media presence, conference activations (i.e. SXSW Interactive, CES), and integration of social tech & game mechanics on marketing campaigns and Samsung.com. He's been a featured speaker / panelist at conferences like SXSW, CES, Internet Week, Corporate Social Media Summit, BlogWorld, Social Media World, Gamification Summit, Americas IT Forum, DCM East, and Marketing 2.0 Conference.
Prior to Samsung, Esteban was a Sr. Technology Consultant for the consulting division of Israeli software company Amdocs, Inc.
Born in Guatemala City, Guatemala, Esteban has lived in Dallas TX, Jersey City NJ / NYC, and Vancouver BC.
You can learn more at http://www.estebancontreras.com and http://www.socialnerdia.com. Connect with him on Twitter at http://www.twitter.com/socialnerdia.
Director of Strategy
Jun 13, 2013
Sep 17, 2012 - Jun 13, 2013
Social Media Marketing Manager
Jan 4, 2010 - Sep 10, 2012
Sr Technology Consultant
Jan, 2007 - Dec, 2009
Art Director - Marketing Practicum
Jan, 2006 - Jun, 2006